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Archive for September, 2009

The One Thing That Changes Everything

Sep. 30 | One indispensable quality affects every relationship in your life. It holds together all your associations. It determines whether you realize your dreams, both personal and professional. And it virtually defines you to others. Without it, true success...

A Sixth-Grade Dropout’s Secret to Coming Up With Great Ideas

Sep. 29 | It was 1898. James Webb Young dropped out of school and started working for a book publisher. He was 12 years old. By the time he turned 22, he was advertising manager. In 1912, he joined the prestigious advertising agency J. Walter Thompson. And he quickly...

Net $50,000 for Making Simple Introductions

Sep. 28 | Picture this … You’re invited to a lobster bake at the yacht club by a friend who has four marinas in the area. A half-hour into the party, you meet a guy who imports boating supplies and sells them to retailers. During your conversation,...

Connecting With Your Prospects Dominant Emotions

Sep. 26 | When you set out to create a sales message that connects with your prospects’ dominant emotions, you have no choice. You have to begin with the prospect. You begin by considering his most intense feelings about … Himself relative to the subject at...

Make Up Your Mind Already

Sep. 26 | The Internet is the world’s largest and most comprehensive source of information. Need instructions for fixing a flat tire … a copy of War and Peace … a map of the Paris Metro? You can find all of it — and so much more — online. But the sheer...